NFTs from the collection are owned by Reese Witherspoon, Lionel Richie, Steve Aoki, Dillon Francis, and Alexis Ohanian.
Deadfellaz, an NFT initiative with Reese Witherspoon, Lionel Richie, Steve Aoki, Dillon Francis, and Alexis Ohanian as holders, has signed with UTA for representation in all areas.
The Deadfellaz project has 10,000 different NFTs of the collection’s zombie characters, similar to other generative NFT art collections like CryptoPunks and Bored Apes, which include profile photographs of the aforementioned characters with a range of various traits. Holders of the Deadfellaz NFT, often known as “The Horde,” have access to virtual events and new collections, among other perks. According to OpenSea, the collection, which has a market price of $38 million, is sold on the Ethereum blockchain and has so far generated 26.3K ETH, or nearly $80 million in sales.
Last August, two people who go by the names “Betty” and “Psych” co-created the collection. Other important NFT art projects, including as Larva Labs’ CryptoPunks, Meebits, and Autoglyphs collections, have recently joined the agency’s roster.
Lesley Silverman, the head of Web3 at UTA, said of the Deadfellaz signing, “We’re incredibly happy to support not only a female-led initiative, but one that has consistently vouched for actual inclusivity and diversity in web3 since its start.” “Betty and Psych are great visionaries and leaders, and we’re excited to see how we can collaborate with them to improve the Deadfellaz community and make the metaverse a more equal place.”
As the Deadfellaz co-creators attempt to grow the concept into other mediums such as brand collaborations, merchandising, gaming, and live events, UTA will collaborate with them.
Betty stated in a statement, “It’s an honor and a pleasure to work with the team at UTA, who have a deep understanding of both the web3 environment and our vision for Deadfellaz.” “This partnership, paired with our cutting-edge innovation, provides a very exciting picture for The Horde’s future.”
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