A new move-to-earn software aims to inspire cryptocurrency aficionados to exercise in the real world.
Inspired by play-to-earn games, a fitness program pays rewards to crypto aficionados who exercise.
GameFi components have been incorporated into a motivational fitness social application that encourages users to put on their NFT sneakers and enjoy the fresh air.
AMAZY’s stated goal is to pull people away from their screens, which, considering the fact that crypto aficionados are very tech-savvy, can’t be a terrible thing.
The campaign for the initiative is already gaining traction, with backing from influencers, celebrities, and bloggers. These celebrities have a combined audience of almost one billion subscribers.
Many move-to-earn apps, according to AMAZY, have a high degree of centralization, which isn’t good in the long run. It seeks to migrate all NFT activities to the blockchain, and a decentralized autonomous organization (DAO) has been created so that users can vote on proposals to improve the game.
A certain level of exclusivity
Sneakers have long been considered a prestige symbol, with limited-edition releases fetching hundreds of dollars. Major sporting brands are embracing blockchain technology in an attempt to engage younger customers, and we’re already seeing this translate into virtual worlds.
AMAZY intends to release limited-edition NFT sneakers, some of which will be designed in partnership with celebrities, providing consumers with unique collectibles they won’t find anywhere else. Those NFTs will be a digital version of ones worn by celebrities, allowing for a whole new level of interaction with fans.
In May 2022, AMAZY was revealed. Influencers who were early backers of the initiative are now testing the closed beta version. The open beta, as well as the launchpads and exchange listings, will be available in June 2022.
Efforts to entice more influencers are already underway, and the founders are confident that NFT releases from prominent personalities will attract millions of new users to this realm.
AMAZY wants to launch a thriving ecosystem of move-to-earn, SocialFi, and GameFi, as well as an NFT marketplace and metaverse, in the coming year.
How does the move-to-earn system work?
The idea behind move-to-earn is simple: the more real-world exercise a user undertakes, the more AMT (AMAZY Movement Token) they would receive in recompense.
Sergey Kosenko, a co-founder, said his business intends to break new ground by providing a place where influencers can urge their followers to live healthier lives. “We’re creating a Realverse,” he continued, “a entire ecology where offline and online collide.”
Kosenko is a well-known influencer with a 5.5 million Instagram following, over 150,000 followers in the cryptocurrency community, and vast experience working with celebrities and bloggers. Artem Nikolaev, the co-founder of Azur Games, will be joining him. The company’s apps have accumulated 2.5 billion installs throughout the world to date.
Azur Games, with its mobile game production skills, is also playing a key part in the development of AMAZY.
Within the app, users can walk or jog for prizes, and they can also buy, sell, or rent NFT sneakers through a marketplace. If you own a pair of these sneakers and use your GPS mode to move around according to the algorithm, you can start earning. Each pair of shoes is available in a variety of colorful colors and is rated on four criteria: performance, fortune, joy, and durability. The first pair of sneakers is projected to cost approximately $100.
So, who is among the A-list of celebrities and musicians who have endorsed AMAZY? Brody Jenner, a model and entrepreneur, Ken Griffey, a Hall of Fame baseball player, Grammy-winning singer Dallas Austin, and supermodel Valery Kaufman are among them.
Everyone can use AMAZY because there are no obstacles to admission. It also wants crypto aficionados to start feeling good about their health as it prepares for launch, as well as help crypto newcomers get up to speed.
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